AI Insights · Timothy · April 2025
Top 5 Fashion Games on iOS in Germany: Q1 2025 Performance
Explore the performance trends of the top fashion games on iOS in Germany during Q1 2025, including downloads, revenue, and active users.
In the first quarter of 2025, the iOS platform in Germany saw notable activity in the fashion games category. Here's a breakdown of the top five games, based on data from Sensor Tower.
Satiszone: Perfect ASMR Tidy by Sonat Joint Stock Company saw a strong start with weekly downloads peaking at around 13.2K in January. However, downloads gradually declined to approximately 1.8K by the end of March. Weekly active users followed a similar trend, starting at 11.7K and climbing to a peak of 40.3K before settling at 25.5K.
Skincare Time: Makeover ASMR from DO VAN HUY had a fluctuating download pattern, starting at 19.6K and experiencing a dip before rising again to 9.9K in mid-March. Active users mirrored this fluctuation, beginning at 35.5K and ending the quarter at 18.3K.
Makeup Stylist -DIY Salon game by REMEMBERS INFORMATION TECHNOLOGY CO., LTD. showed a steady decline in downloads from 8.2K to 2.9K. Active users decreased from 72.9K to 55.8K. Revenue was minimal, with a few spikes, notably $105 at the end of December.
Merge Studio: Fashion Makeover from Paxie Games maintained a consistent revenue stream, peaking at $5.5K at the end of March. Downloads varied, reaching a high of 5.8K in late February. Active users started at 30.7K, peaking at 38.6K, and ended at 26K.
Finally, Glow Fashion Idol by Crazy Labs saw a steady increase in revenue, peaking at $4.7K in early February before a gradual decline. Downloads followed a similar pattern, peaking at 5.5K mid-quarter. Active users increased from 4.7K to a peak of 8.9K before settling at 5.5K.
These trends highlight the dynamic nature of the fashion games category on iOS in Germany. For more insights, visit Sensor Tower.